Yesterday Noric Dilanchian and I had lunch.
Noric and I have been mates for many years, and it was one of those free-ranging discussions that I so enjoy. You know, the type of conversations that occur between people with wide interests and shared experiences who like and are comfortable with each other.
We began with cloud computing, Noric is going to do a blog post here, then ranged across the IT and internet world. From time to time the conversation meandered to what some of our colleagues were doing (they spread across multiple countries), dropped into history and philosophy, then passed onto family matters.
We spoke about blogs and blogging. Here Noric gave me his views on what I needed to do to improve my own performance, some of which I agreed with, some not.
I have been thinking about this issue a fair bit. Blogging is my main writing form and I spend a lot of time on it. Like all of us, I write for my own purposes, including especially the pleasure and sometimes pain of the writing itself. However, I also want my writing to be interesting and relevant to the reader.
Around eighty per cent of traffic on this blog is search engine generated. The remainder breaks up equally between click-throughs from other sites and return visitors.
I value my return visitors greatly. They are the salt that flavours the blogging experience. Some I know, they comment or refer to posts in their posts, some I do not. Some come daily, more drop in from time to time.
I know how to increase my traffic from search engines, although often I choose not to do so because the type of posts that this would require me to write is in conflict with my reasons for writing. However, I am less clear on the best way to increase relevance and interest for my regular readers.
To help my thinking here, a request for help to those who return.
What do you like or not like about this blog? What would you like to see more of? What do you see as my greatest strengths, my greatest weaknesses?
I do not guarantee to accept your views. I do promise that I will not get upset by any comments and that I will try to take your views into account.